Privacy policy

This Privacy Policy describes how AsamoBeauty (“the Site,” “we,” “us,” or “our”) collects, uses, discloses, and protects your personal information when you visit asamobeauty.com, use our services, purchase our products, create an account, subscribe to marketing communications, or otherwise communicate with us. These activities are collectively referred to as the “Services.”

For purposes of this Privacy Policy, “you” means any user of the Services, including customers, website visitors, account holders, marketing subscribers, and any other individual whose personal information we process under this Privacy Policy.

Please read this Privacy Policy carefully. It explains how we collect, use, disclose, and protect your personal information, as well as the rights and choices that may be available to you.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with this Privacy Policy, please discontinue your use of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, Services, technology, legal obligations, or regulatory requirements.

We will post the revised Privacy Policy on the Site and update the “Last Updated” date at the top of this page. Where required by applicable law, we may also notify you by email, through a notice on the Site, or by another appropriate method.

How We Collect Personal Information

We may collect personal information from the following sources:

• Information you provide directly to us;

• Information collected automatically when you access or use the Site;

• Information provided by Shopify, payment processors, shipping carriers, and other service providers;

• Information provided by advertising, marketing, analytics, and social media partners;

• Information obtained from other lawful sources where permitted by law.

The types of personal information we collect depend on how you interact with the Site and the Services.

In addition to the specific purposes described below, we may use personal information to:

• Communicate with you;

• Provide, maintain, and improve the Services;

• Process orders, payments, deliveries, returns, and refunds;

• Comply with legal, regulatory, accounting, and tax obligations;

• Enforce our Terms of Service and other policies;

• Protect the Services, our legal rights, and the rights of our users;

• Prevent fraud, misuse, security incidents, and unlawful activity.

Personal Information We Collect

The personal information we collect depends on how you interact with the Site and our Services.

Information You Provide Directly

Contact Information

This may include:

• Your name;

• Mailing address;

• Billing address;

• Shipping address;

• Telephone number;

• Email address.

Order and Transaction Information

This may include:

• Your name;

• Billing and shipping addresses;

• Order number;

• Products purchased;

• Payment confirmation information;

• Payment method type;

• Transaction status;

• Refund or payment dispute information;

• Email address;

• Telephone number.

Account Information

This may include:

• Username;

• Password;

• Account preferences;

• Security verification information;

• Account activity.

You are responsible for keeping your password and other account login information confidential.

Shopping and Site Interaction Information

This may include:

• Products and pages you view;

• Search activity;

• Items added to your shopping cart;

• Items saved or added to a wishlist;

• Purchase history;

• Coupon or promotional activity;

• Your interactions with the Site and Services.

Customer Support Information

This may include information you provide when contacting us, submitting an inquiry, requesting a return or refund, filing a complaint, or participating in a survey, including:

• The contents of your inquiry;

• Order-related issues;

• Product photographs or videos;

• Shipping labels;

• Communications with our customer support team.

Sensitive Information Notice

Please do not submit unnecessary medical records, diagnostic information, detailed medical history, government identification numbers, or other highly sensitive information through the Site, forms, reviews, email, or customer support channels.

If you voluntarily provide information concerning your product experience, skin discomfort, sensitivity, adverse reaction, product quality concern, or customer support request, we will process that information only as reasonably necessary to:

• Respond to your inquiry;

• Process a return, refund, complaint, or customer support request;

• Conduct a product quality or safety investigation;

• Comply with applicable legal and regulatory obligations.

Certain features of the Services may require you to provide specific information. If you choose not to provide the requested information, we may be unable to provide the applicable feature or Service.

Information Collected Through Cookies and Similar Technologies

When you access or use the Services, we may automatically collect information about your device and use of the Services, referred to as “Usage Data.”

We may use technologies such as:

• Cookies;

• Pixels;

• Web beacons;

• Software development kits;

• Tags and scripts;

• Local storage technologies;

• Third-party analytics or advertising technologies;

• Other similar tracking technologies.

The information collected automatically may include:

• Device type and device identifiers;

• Operating system;

• Browser type and language;

• IP address;

• Approximate location;

• Network connection information;

• Date and time of access;

• Pages and products viewed;

• Referring and exit pages;

• Click, scroll, and interaction activity;

• Shopping cart and checkout activity;

• Advertising and marketing email interactions.

Information We Obtain From Third Parties

We may receive personal information from third parties that provide services on our behalf.

Shopify and Website Service Providers

Our Site is powered by Shopify. Shopify may process information related to your use of the Site, account creation, order submission, and use of related Services.

Payment Processors

When you make a purchase, your payment information is generally processed by third-party payment processors for purposes such as:

• Processing payments;

• Verifying transactions;

• Issuing refunds;

• Preventing fraud;

• Managing payment disputes;

• Assisting with order fulfillment.

We generally do not directly store complete credit card numbers, debit card numbers, or complete payment account credentials.

We may receive limited payment-related information, including:

• Payment confirmation details;

• Payment method type;

• Billing address;

• Transaction amount;

• Transaction status;

• Limited transaction identifiers provided by the payment processor.

Payment processors process your payment information according to their own privacy policies and security standards.

Shipping and Fulfillment Providers

We may receive information from warehouses, fulfillment providers, shipping carriers, and delivery partners, including:

• Tracking status;

• Delivery confirmation;

• Address verification results;

• Returned or refused package information;

• Shipping delay or damage reports.

Advertising, Analytics, and Marketing Partners

We may receive information from advertising platforms, analytics providers, social media platforms, email marketing providers, and other marketing partners, including:

• Advertising interaction data;

• Marketing campaign performance;

• General audience information;

• Website visit and conversion data;

• Email open and click information.

We process information received from third parties in accordance with this Privacy Policy. Third parties may also independently process your information under their own privacy policies.

We are not responsible for the accuracy of information provided by third parties or for their independent privacy practices.

Automatic Collection Technologies

We or our service providers and partners may automatically collect information when you:

• Visit the Site;

• Browse products;

• Create an account;

• Add products to your shopping cart;

• Complete checkout or make a purchase;

• Open an email from us;

• Click a link in an email;

• Interact with an advertisement or social media content.

These technologies may include:

• Cookies;

• Pixels;

• Web beacons;

• Software development kits;

• Third-party libraries;

• Tag management tools;

• Analytics and advertising technologies.

How We Use Personal Information

Providing Products and Services

We may use your personal information to:

• Process payments and transactions;

• Confirm and fulfill orders;

• Arrange warehousing, packaging, and delivery;

• Send order confirmations, shipping notices, and tracking updates;

• Process returns, exchanges, cancellations, and refunds;

• Manage your account;

• Save your shopping preferences;

• Provide customer support;

• Publish product reviews that you voluntarily submit and authorize for public display;

• Improve the Site and shopping experience.

Marketing and Advertising

Where permitted by applicable law, we may use your personal information to:

• Send marketing emails;

• Send promotional text messages;

• Send promotional or brand communications;

• Display advertisements for products that may interest you;

• Measure the effectiveness of advertising and marketing campaigns;

• Create or use advertising audiences;

• Personalize advertising and Site content;

• Conduct remarketing campaigns.

Where required by applicable law, we will obtain your consent before sending marketing communications or using certain advertising technologies.

You may unsubscribe from marketing communications at any time using the method provided in the applicable email or text message.

Security and Fraud Prevention

We may use your personal information to:

• Verify transactions and account activity;

• Detect, investigate, and prevent fraud;

• Identify unlawful or suspicious activity;

• Prevent account misuse;

• Protect Site, account, and payment security;

• Enforce our policies and Terms of Service;

• Protect the legal rights of us, our customers, and third parties.

If you believe your account or login information has been compromised, please contact us immediately.

Customer Communications

We may use your information to:

• Respond to inquiries;

• Provide customer support;

• Process complaints and after-sales issues;

• Send important notices relating to orders, accounts, or Services;

• Improve our products and Services;

• Maintain our customer and business relationship with you.

Cookies and Similar Technologies

Like many websites, we use cookies, pixels, web beacons, software development kits, third-party libraries, and similar technologies to:

• Support the proper operation of the Site;

• Maintain your shopping cart;

• Keep you signed in to your account;

• Remember your preferences;

• Improve the shopping and checkout experience;

• Analyze Site traffic and performance;

• Understand how visitors use the Site;

• Prevent fraud and misuse;

• Measure advertising and marketing effectiveness;

• Provide personalized advertising where applicable.

We and our service providers, advertising partners, or analytics partners may use these technologies to collect information about your device, browser, IP address, page views, shopping cart activity, advertisement interactions, and email interactions.

You may delete, restrict, or refuse cookies through your browser settings. However, disabling certain cookies may prevent some features of the Site from working properly, including:

• Shopping cart functionality;

• Account login;

• Saved preferences;

• Product recommendations;

• Checkout functionality.

Where required by applicable law, we will provide you with options to accept, reject, or manage non-essential cookies through a cookie banner or privacy preference tool.

You may also use the privacy controls or data-sharing opt-out tools available on the Site to manage certain advertising, analytics, or data-sharing preferences.

For more information about Shopify cookies, please visit:

https://www.shopify.com/legal/cookies

How We Disclose Personal Information

Where permitted by applicable law, we may disclose personal information to the following categories of third parties.

Service Providers

We may disclose personal information to service providers that perform services on our behalf, including:

• Website and IT providers;

• Shopify;

• Payment processors;

• Fraud prevention providers;

• Data analytics providers;

• Customer support providers;

• Email and text messaging providers;

• Cloud storage and hosting providers;

• Warehouses and fulfillment providers;

• Shipping carriers and delivery providers;

• Professional advisors, auditors, and insurers.

These service providers may process personal information only as reasonably necessary to perform their services and are subject to applicable contractual and legal obligations.

Business and Marketing Partners

We may share limited information with advertising, analytics, social media, and marketing partners to:

• Deliver and measure advertising;

• Analyze Site performance;

• Conduct marketing campaigns;

• Understand marketing conversions;

• Improve our Services.

Certain advertising or analytics activities may be considered a “sale” or “sharing” of personal information under the laws of some jurisdictions. You may manage applicable privacy choices as described in this Privacy Policy.

Third Parties Authorized by You

We may disclose personal information to third parties when you request, direct, or authorize us to do so, including:

• Shipping providers;

• Social media platforms;

• Third-party login or account integration services;

• Other persons or organizations designated by you.

Affiliates

We may share personal information within our corporate group or with affiliated companies for:

• Internal operations;

• Administration;

• Customer service;

• Finance and auditing;

• Information security;

• Legal compliance.

Legal, Regulatory, and Security Purposes

We may disclose personal information where reasonably necessary to:

• Comply with laws, court orders, subpoenas, or regulatory requirements;

• Respond to lawful requests from law enforcement or government authorities;

• Investigate fraud, security incidents, or illegal activity;

• Enforce contracts and policies;

• Protect the rights, property, or safety of us, our customers, or third parties;

• Establish, exercise, or defend legal claims.

Business Transactions

If we are involved in a business transaction, personal information may be disclosed or transferred as part of:

• A merger;

• An acquisition;

• Financing;

• Reorganization;

• A sale of assets;

• Bankruptcy;

• Another change in business ownership or control.

User-Generated Content

The Services may allow you to submit or publish:

• Product reviews;

• Comments;

• Photographs;

• Videos;

• Other user-generated content.

Content that you choose to publish publicly may be viewed by other users, search engines, or the general public.

We cannot control how third parties view, copy, save, or use information that you voluntarily make public, and we cannot guarantee that third parties will protect such information in accordance with this Privacy Policy.

Do not include personal information in publicly available content unless you are comfortable making that information public.

Third-Party Websites and Links

The Site may contain links to third-party websites, applications, social media platforms, or services.

Before accessing a third-party website or service, you should review its:

• Privacy policy;

• Cookie policy;

• Security policy;

• Terms of use.

We do not control third-party websites or services and are not responsible for their content, privacy practices, security, availability, or accuracy.

Children’s Privacy

The Services are not directed to children and are not intended for independent use by children below the applicable legal age in their jurisdiction.

We do not knowingly collect personal information from children.

If you are a parent or legal guardian and believe that a child has provided personal information to us without appropriate authorization, please contact us at support@asamobeauty.com to request deletion of the information.

As of the Last Updated date of this Privacy Policy, we do not have actual knowledge that we sell or share personal information of individuals under 16 years of age.

Information Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against:

• Unauthorized access;

• Loss;

• Misuse;

• Alteration;

• Disclosure;

• Destruction.

However, no internet transmission, electronic storage method, or security system can be guaranteed to be completely secure.

Please do not send highly sensitive or confidential information through unsecured or unencrypted communication channels.

You are responsible for protecting your account password and login information and for signing out of your account after using a shared device.

Retention of Personal Information

The length of time we retain personal information depends on factors such as:

• The need to provide the Services and fulfill orders;

• The need to maintain an account;

• Customer support and dispute-resolution requirements;

• Return, refund, and quality-investigation requirements;

• Contractual, tax, accounting, and legal obligations;

• Fraud prevention and security requirements;

• The need to establish, exercise, or defend legal claims.

When personal information is no longer reasonably required, we may delete, anonymize, or securely dispose of it in accordance with applicable law.

Your Rights and Choices

Depending on the laws applicable in your location, you may have some or all of the following rights.

Right to Access

You may request confirmation of whether we process your personal information and request access to the information we hold about you.

Right to Delete

You may request deletion of some or all of your personal information, subject to legal exceptions and retention requirements.

Right to Correct

You may request correction of inaccurate or incomplete personal information.

Right to Data Portability

You may request a copy of your personal information in a usable format and, where applicable, request that it be transferred to a third party.

Right to Restrict Processing

You may request that we restrict the processing of your personal information in certain circumstances.

Right to Object

You may have the right to object to certain processing activities, including certain direct marketing activities.

Right to Withdraw Consent

Where we process personal information based on your consent, you may withdraw that consent.

Withdrawal of consent does not affect the lawfulness of processing conducted before the consent was withdrawn.

Right to Appeal

If we deny your privacy request, applicable law may give you the right to appeal our decision.

Right to Opt Out of Certain Advertising or Data-Sharing Activities

Where provided by applicable law, you may have the right to opt out of certain sales, sharing, or processing of personal information for cross-context behavioral advertising.

You may submit an applicable request through the privacy preference tools available on the Site or by contacting us at support@asamobeauty.com.

We may need to verify your identity before completing certain privacy requests.

Where permitted by applicable law, you may appoint an authorized agent to submit a request on your behalf. We may require evidence of authorization and may verify the identity of you or your authorized agent.

California Privacy Rights

If you are a California resident, you may have additional rights under applicable California privacy laws, including the right to:

• Know the categories of personal information we collect, use, disclose, sell, or share;

• Know the categories of sources from which personal information is collected;

• Know the business or commercial purposes for collecting, using, or sharing personal information;

• Know the categories of third parties to whom personal information is disclosed;

• Request access to specific pieces of personal information;

• Request deletion of personal information;

• Request correction of inaccurate personal information;

• Opt out of certain sales or sharing of personal information;

• Limit certain uses and disclosures of sensitive personal information, where applicable;

• Receive equal service and pricing without discrimination for exercising your privacy rights.

We do not sell personal information for money in the traditional sense.

However, certain activities involving advertising, analytics, cookies, or remarketing may be considered a “sale” or “sharing” of personal information under certain California privacy laws.

You may manage applicable choices through the Site’s cookie banner, privacy preference tool, data-sharing opt-out link, or by contacting us at support@asamobeauty.com.

To protect your privacy and account security, we may need to verify your identity before processing your request.

Marketing Email and Text Message Choices

You may unsubscribe from marketing emails by using the unsubscribe link included in the email.

You may stop receiving marketing text messages by following the opt-out instructions included in the applicable message.

Even after opting out of marketing communications, we may continue to send non-marketing communications, including:

• Order confirmations;

• Payment notifications;

• Shipping and tracking updates;

• Account notifications;

• Security notices;

• Return, refund, or customer service communications;

• Legal or Service-related notices.

Complaints

If you have a question or complaint about how we handle personal information, please contact us at support@asamobeauty.com.

We will review and respond to your complaint in accordance with applicable law and the circumstances of the request.

If you are dissatisfied with our response, you may have the right to submit a complaint to an applicable data protection or regulatory authority in your jurisdiction.

International Users and Cross-Border Data Transfers

If you access or use the Services from outside the United States, your personal information may be transferred to, stored in, or processed outside your country or region, including in the United States and other countries where our service providers operate.

The data protection laws of those countries may differ from the laws in your jurisdiction.

Where required by applicable law, we will use appropriate safeguards for international data transfers, which may include:

• Standard Contractual Clauses approved by the European Commission;

• International data transfer mechanisms recognized by the relevant United Kingdom authorities;

• Applicable data protection addenda;

• Other transfer mechanisms recognized by applicable law.

We may also transfer personal information based on an applicable adequacy decision where the destination country or region has been recognized as providing an adequate level of data protection.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or would like to exercise an applicable privacy right, please contact us:

Email: support@asamobeauty.com